User acquisition manager

About the department

We are seeking a highly motivated, experienced individual to join our growing Mobile UA team. As a User Acquisition Manager, you will manage high budget global campaigns throughout a variety of different mobile UA channels including Offerwalls, Pre-loads, Emulators and more.

This is a hands-on, data centric role, where analytics and cross-department collaboration are an essential part of the day-to-day work.

Our ideal candidate has previous experience with performance marketing in mobile apps, specially with Offerwall campaigns, a results oriented mindset and deep understanding of the mobile ecosystem, as well as having a proactive approach to work

Responsibilities

Manage and own mobile user acquisition activities throughout a variety of different UA channels, including Offerwalls, Pre-loads and others.

Grow existing activities as well as procure new sources of mobile acquisition.

Hit aggressive target KPIs through ongoing optimization, innovation and testing.

Work closely with management to develop a UA road-map

Collaborate with other departments, such as Ad-monetization, Product, Research and Creative Studio to develop and improve UA strategies and activities.

Help drive creative strategy by sharing feedback with the relevant teams, brainstorming for new creative concepts etc.

Develop new insights, testing methodologies and process improvements for UA, analysis, and internal workflows.

Be on top of upcoming market and industry trends

What we expect

2+ years mobile performance marketing experience – Must

Hands-on management of large-scale advertising budgets – Must

Hands-on management of Offerwall (CPE) activity in gaming – Huge advantage

Exceptional analytical skills and experience working in a metrics-driven environment – Must

Extensive experience driving growth to mobile games through paid UA channels – Must

Excellent communication skills in English, both verbal and written – Must

Deep understanding of the mobile ecosystem including Offerwall (CPE), Ad networks, Programmatic DSP, preload, including tracking tools, attribution, technical integrations

Advanced Excel skills (Pivot Tables, Vlookup, Advanced Formulas, Data manipulation) able to summarize large data sets into clear visuals

Exceptional Business Development skills, high emotional intelligence in order to develop close collaboration with internal stakeholders as well as external partners

Proactive and Innovative someone who thinks outside the box, always interested in the latest trends, building their own opportunities forward

Gamer mentality – someone who appreciates the story, mechanics and progression of various kinds of games

What we offer

A professional team of experts that know how to have fun while supporting and collaborating with each other

An investment into your personal career development. We provide structure to ensure you develop the skills that are important to you through coaching, courses & workshops

Tokens for courses to develop your chosen / preferred professional skills

An environment that enables you to contribute to the growth of one of the most successful game companies in the world

Competitive compensation and a well-balanced work-life structure

The art to creative thinking, presentation and negotiation skills

Private health insurance and discounted gym memberships

Tagged as: Analytics, Brainstorming, Business Development, Collaboration, Data Manipulation, Ecosystem, Emulators, Innovation, Management, Mechanics, Performance Marketing, Process Improvements, Research, Workflows