Mobile manager

About the department

We are seeking a highly motivated, experienced individual to join our growing Mobile UA team. As a Mobile UA Manager, you will manage high budget global campaigns throughout a variety of different mobile UA channels including Offerwalls, Pre-loads, Emulators and more. This is a hands-on, data centric role, where analytics and cross-department collaboration are an essential part of the day-to-day work. Our ideal candidate has previous experience with performance marketing in mobile apps, specially with Offerwall campaigns, a results oriented mindset and deep understanding of the mobile ecosystem, as well as having a proactive approach to work

Responsibilities

• Manage and own mobile user acquisition activities throughout a variety of different UA channels, including Offerwalls, Pre-loads and others.
• Grow existing activities as well as procure new sources of mobile acquisition.
• Hit aggressive target KPIs through ongoing optimization, innovation and testing.
• Work closely with management to develop a UA road-map
• Collaborate with other departments, such as Ad-monetization, Product, Research and Creative Studio to develop and improve UA strategies and activities.
• Help drive creative strategy by sharing feedback with the relevant teams, brainstorming for new creative concepts etc.
• Develop new insights, testing methodologies and process improvements for UA, analysis, and internal workflows.
• Be on top of upcoming market and industry trends

What we expect

• 2+ years mobile performance marketing experience – Must
• Hands-on management of large-scale advertising budgets – Must
• Hands-on management of Offerwall (CPE) activity in gaming – Huge advantage
• Exceptional analytical skills and experience working in a metrics-driven environment – Must
• Extensive experience driving growth to mobile games through paid UA channels – Must
• Excellent communication skills in English, both verbal and written – Must
• Deep understanding of the mobile ecosystem including Offerwall (CPE), Ad networks, Programmatic DSP, preload, including tracking tools, attribution, technical integrations
• Advanced Excel skills (Pivot Tables, Vlookup, Advanced Formulas, Data manipulation) able to summarize large data sets into clear visuals
• Exceptional Business Development skills, high emotional intelligence in order to develop close collaboration with internal stakeholders as well as external partners
• Proactive and Innovative – someone who thinks outside the box, always interested in the latest trends, building their own opportunities forward
• Gamer mentality – someone who appreciates the story, mechanics and progression of various kinds of games

What we offer

• A professional team of experts that know how to have fun while supporting and collaborating with each other
• An investment into your personal career development. We provide structure to ensure you develop the skills that are important to you through coaching, courses & workshops
• Tokens for courses to develop your chosen/preferred professional skills
• An environment that enables you to contribute to the growth of one of the most successful game companies in the world
• Competitive compensation and a well-balanced work-life structure
• The art to creative thinking, presentation and negotiation skills
• Private health insurance and discounted gym memberships

Tagged as: Analytics, Brainstorming, Business Development, Career Development, Collaboration, Data Manipulation, Ecosystem, Emulators, Innovation, Management, Mechanics, Performance Marketing, Process Improvements, Research, Workflows