Marketing communications

Job Description: As Communications Strategist reporting to our Marketing and Communications Manager, you will develop communications representing Riot and its leadership across owned and earned media. You’ll master Riot’s brand and executive voices and author communications that authentically reflect them. You’ll collaborate with brand management, press and social media teams to share narratives in an authentic, player-focused way. To achieve that, you’ll lead a team of agencies and will constantly work on identifying, planning and executing on those opportunities that will deliver the most impact to both potential and new players, as well as build strong processes to tangibly measure success. Seeing communities grow is your passion and this is what you truly strive for. But fear not, you won’t be alone in this journey. You’ll join a lean but dedicated team of Rioters committed to striving to be the most player-focused game company in the world. You’ll share our prioritization of player experience, challenge convention and bring an intense passion for gaming. You’ll collaborate with teams across the globe with the goal of bringing the best possible experiences to Spanish and Portuguese players. **You are**: **A comms expert**: You’re an expert in the craft and have a strong background in crafting and coordinating high performing digital media plans (paid, owned and earned media) and as good as you are in doing so, you’re even better at measuring its tangible impact. **A videogames lover**:Your understanding and love for videogames goes beyond playing them, and that has allowed you to have a deep understanding about the needs of each of the communities surrounding different video game genres which will allow you to distill product positioning to the right audiences. **Resourceful**: You’ve got experience using digital analytics to measure campaigns and are comfortable using your wide array of tools to craft comms campaigns and can get your hands dirty if needed. **A vendor veteran**: You’re comfortable working with agencies to drive execution of programs and initiatives. Additionally, dealing with setting up those agencies, building legal contracts and negotiating deals to cover costs for those initiatives shouldn’t be a problem for you. **Adaptable**: Your priority is the same as ours, deliver amazing experiences to players, and no matter how we usually work and what tools we use, we’re all prepared to challenge ourselves and strive for change as soon as we believe there’s a better way for the team to be more effective at what we do. **You will**: – Responsible for defining Riot’s Social Media and PR strategy and execution for Games, Esports and Entertainment, making sure we’re achieving our goals and delivering incredible player experiences across earned channels – Work closely with the IBIT Brand Managers to understand their comms needs, support their plans in the adequate channels and execute according to their campaign plans – Collaborate with multiple teams (both regional and global) to create online social media and PR campaigns to drive player engagement. – Lead contractors and/or agencies that will help you achieve success through operational and tactical support – Closely collaborate with other communications leads across Riot to deliver key beats to the IBIT players. – Help prepare spokespeople for media and other public facing opportunities, anticipating questions, issues, and any other potholes – Monitor performance metrics at a global level to help guide social strategy and improve performance, and allow internal partners to better understand how their campaigns/content performed against internal and external benchmarks **Required Qualifications**: – 5+ years of experience in communication, social or influencer management at an agency or in-house in the video game, technology, or entertainment industry – Passion for video games – Global or regional experience working at an international HQ or across multiple countries/markets – Experience with crisis communications and responding to sensitive and rapidly-escalating situations in an assuring manner – Experience implementing successful communications campaigns with passionate audiences – Well versed in writing, with deep experience communicating the unique voices of individual executives and brands – Experience growing content pipelines (in-house and external/agency) – Fluent in written and verbal English and Spanish, Italian is a plus. – Familiarity with exercising great discretion as it relates to confidential information Riot Games fosters a player and workplace experience that values teamwork embodied by the Summoner’s Code and Community Code. Our culture embraces differences as a strength, and our values are the guiding principles for how we approach work. We are committed to putting diversity and inclusion (D&I) at the center of everything we do, and promoting a fair and collaborative culture where Rioters treat one another with dignity and resp As Communications Strategist reporting to our Marketing and Communications Manager, you will develop communications representing Riot and its leadership across owned and earned media. You’ll master Riot’s brand and executive voices and author communications that authentically reflect them. You’ll collaborate with brand management, press and social media teams to share narratives in an authentic, player-focused way. To achieve that, you’ll lead a team of agencies and will constantly work on identifying, planning and executing on those opportunities that will deliver the most impact to both potential and new players, as well as build strong processes to tangibly measure success. Seeing communities grow is your passion and this is what you truly strive for. But fear not, you won’t be alone in this journey. You’ll join a lean but dedicated team of Rioters committed to striving to be the most player-focused game company in the world. You’ll share our prioritization of player experience, challenge convention and bring an intense passion for gaming. You’ll collaborate with teams across the globe with the goal of bringing the best possible experiences to Spanish and Portuguese players. **You are**: **A comms expert**: You’re an expert in the craft and have a strong background in crafting and coordinating high performing digital media plans (paid, owned and earned media) and as good as you are in doing so, you’re even better at measuring its tangible impact. **A videogames lover**:Your understanding and love for videogames goes beyond playing them, and that has allowed you to have a deep understanding about the needs of each of the communities surrounding different video game genres which will allow you to distill product positioning to the right audiences. **Resourceful**: You’ve got experience using digital analytics to measure campaigns and are comfortable using your wide array of tools to craft comms campaigns and can get your hands dirty if needed. **A vendor veteran**: You’re comfortable working with agencies to drive execution of programs and initiatives. Additionally, dealing with setting up those agencies, building legal contracts and negotiating deals to cover costs for those initiatives shouldn’t be a problem for you. **Adaptable**: Your priority is the same as ours, deliver amazing experiences to players, and no matter how we usually work and what tools we use, we’re all prepared to challenge ourselves and strive for change as soon as we believe there’s a better way for the team to be more effective at what we do. **You will**: – Responsible for defining Riot’s Social Media and PR strategy and execution for Games, Esports and Entertainment, making sure we’re achieving our goals and delivering incredible player experiences across earned channels – Work closely with the IBIT Brand Managers to understand their comms needs, support their plans in the adequate channels and execute according to their campaign plans – Collaborate with multiple teams (both regional and global) to create online social media and PR campaigns to drive player engagement. – Lead contractors and/or agencies that will help you achieve success through operational and tactical support – Closely collaborate with other communications leads across Riot to deliver key beats to the IBIT players. – Help prepare spokespeople for media and other public facing opportunities, anticipating questions, issues, and any other potholes – Monitor performance metrics at a global level to help guide social strategy and improve performance, and allow internal partners to better understand how their campaigns/content performed against internal and external benchmarks **Required Qualifications**: – 5+ years of experience in communication, social or influencer management at an agency or in-house in the video game, technology, or entertainment industry – Passion for video games – Global or regional experience working at an international HQ or across multiple countries/markets – Experience with crisis communications and responding to sensitive and rapidly-escalating situations in an assuring manner – Experience implementing successful communications campaigns with passionate audiences – Well versed in writing, with deep experience communicating the unique voices of individual executives and brands – Experience growing content pipelines (in-house and external/agency) – Fluent in written and verbal English and Spanish, Italian is a plus. – Familiarity with exercising great discretion as it relates to confidential information Riot Games fosters a player and workplace experience that values teamwork embodied by the Summoner’s Code and Community Code. Our culture embraces differences as a strength, and our values are the guiding principles for how we approach work. We are committed to putting diversity and inclusion (D&I) at the center of everything we do, and promoting a fair and collaborative culture where Rioters treat one another with dignity and resp

Tagged as: Brand Management, Communications, Digital Analytics, Digital Media, Leadership, Marketing, Media, Media Planning, planning, Social Media